chloe paddington bag 

I wasn’t alone. Another quintessential “It” bag making the rounds at the time was the Chloé Paddington. Thanks to editorial hype and strategic gifting to oft-photographed celebrities like Sienna Miller and Kate Bosworth, all 8,000 of the Paddington bags produced for its debut spring 2005 collection sold out before they hit stores.

This exclusivity fueled demand. Other sought-after styles included the Fendi Baguette (which debuted in 1997 and was famously carried by Sarah Jessica Parker on SATC); the Luella Gisele (2002) the Marc Jacobs Stam (2005); the Alexander Wang Rocco (2009); and the Mulberry Alexa bag, named after Alexa Chung (2009).