Adventures of Superman is an American television series based on comic book characters and concepts that Jerry Siegel and Joe Shuster created in 1938. The show was the first television series to feature Superman and began filming in 1951 in California on RKO-Pathé stages and the RKO Forty Acres back lot. Cereal manufacturer Kellogg's sponsored the show.The opening theme is known as The Superman March. In 1987, selected episodes of the show were released on VHS. In 2006, the series became available in its entirety on DVD to coincide with the DVD release of Superman Returns, the first Superman feature film to emerge after almost two decades without such a movie. In 2006, the show's first season received a Saturn Award nomination from the Academy of Science Fiction, Fantasy and Horror Films for "Best Retro Television Release on DVD". In 2007, the show's complete six seasons received a Saturn Award for "Best Retro Television Series Release on DVD".